On 30 November 2019, Cosway (M) Sdn Bhd (“Cosway”) and ADCAS Lifescience Sdn Bhd co-organised
the ‘Be A Hero’ blood donation campaign with the support of National Blood Centre at Akademi
Latihan Ketenteraan, Universiti Pertahanan Nasional Malaysia, Kem Perdana Sungai Besi. The
objective of the campaign was to increase the national blood supply to help those in need.
Dr. Alice Lee, Chief Executive Officer of Cosway, Brigadier General Dato’ Haji Saharuddin bin
Mansor, Commandant, Akademi Latihan Ketenteraan and Dr. Tun Maizura Mohd Fathullah, Deputy
Director, National Blood Centre officiated the launch of the campaign.
The campaign which attracted 594 donors was also filled with fun and exciting activities. During
the event, hampers were given out to underprivileged families and over 120 lucky draw prizes
were given away with the grand prize being an ACER Laptop.