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Berjaya Food International Expands into the Nordic Market Through Operating Rights for Starbucks Coffee Company Retail Stores

Press Release /
Berjaya Food International (“BFI”), the international arm under Berjaya Food Berhad (“BFood”), is set to make a strong entry into the Nordic market with the announcement that it has been granted the rights to operate Starbucks stores in three countries, Iceland, Denmark, and Finland.
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PRESS RELEASE
Berjaya Food International Expands into the Nordic Market Through Operating Rights for Starbucks Coffee Company Retail Stores
Date: 5 August 2024
Venue: Kuala Lumpur, Malaysia
KUALA LUMPUR, MALAYSIA (5 AUG 2024) – Berjaya Food International (“BFI”), the international arm under Berjaya Food Berhad (“BFood”), is set to make a strong entry into the Nordic market with the announcement that it has been granted the rights to operate Starbucks stores in three countries, Iceland, Denmark, and Finland.

This strategic move marks the first entry of a Malaysian public-listed F&B company into the heart of the Nordic coffee scene, with a focus on local hiring and sourcing, highlighting BFood’s dedication to spreading its culinary and operational expertise and elevating F&B experiences on a global scale.

BFI’s vision is to blend Starbucks iconic standards of quality, innovation, and hospitality with its own brand of culinary and operational excellence, promising the renowned unparalleled Starbucks Experience to Nordic coffee enthusiasts.
“We are thrilled to announce our new venture of opening Starbucks Coffee stores in the Nordic region,” said Dato’ Sydney Quays, CEO of Berjaya Food Berhad. “We are excited to bring our expertise and passion for excellence to the vibrant Nordic coffee culture, introducing warm Malaysian hospitality and promising the exceptional Starbucks ‘third place’ experience cherished worldwide.”

“We’re pleased to expand our presence in the Nordic markets alongside our trusted and long-term business partner, Berjaya Food Berhad, and contribute to the vibrant local coffee community in the region, said Duncan Moir, president of Starbucks Europe, Middle East and Africa. “Building on our 26-year relationship with BFood, we are excited to further connect with more customers over a handcrafted Starbucks beverage and make impactful investments in our green apron partners (employees) as well as the community.”

The company is committed to maintaining the exceptional Starbucks standards of quality, warmth, and hospitality that customers in the region have come to know. As BFI assumes stewardship of Starbucks stores in Iceland, Denmark, and Finland, it paves the way for a new era of innovation and growth in the Nordic coffee landscape. The company is also dedicated to honoring Starbucks Mission and Promises of community engagement and sustainability initiatives, further enriching the Nordic community.
In Denmark, BFI’s expansion to the market will build on the rich coffee culture and store footprint established by Salling Group.

“We are pleased to welcome Berjaya Food Berhad as our new licensed retail operator partner and look forward to a strong collaboration that will strengthen our position in the Danish market even further,” Marianne Bedsted, CEO Salling & Franchise, Salling Group. “This partnership will expand our footprint and grow the Starbucks brand in Denmark. With our current strong momentum and Starbucks status as the most preferred coffee shop among Danes, we see significant potential for opening additional locations and attracting even more new customers.”

BFI looks forward to expanding its global presence while writing the next chapter in BFood’s storied history. For more information on Berjaya Food Berhad and its portfolio of brands, please visit berjayafood.com/about-us/
About Berjaya Food Berhad

Berjaya Food Berhad (“BFood”) was incorporated in Malaysia on 21 October 2009. It was converted into a public listed company on 3 December 2009 and listed on The Main Market of Bursa Malaysia on 8 March 2011. The brands under BFood’s umbrella includes Starbucks Coffee in Malaysia and Brunei, Paris Baguette Malaysia & the Philippines, Kenny Rogers Roasters in Malaysia and the vegan tex-mex inspired restaurant, Sala. BFood also launched the Joybean Ready-To-Drink and Ready-To- Eat products, as well as the dairy-free ice cream, Kelava in Malaysia through its subsidiary, Berjaya Food Trading. Currently there are more than 400 Starbucks stores across Malaysia and Brunei, 5 Paris Baguette in Malaysia, 70 Kenny Rogers Roasters in Malaysia and 7 Sala stores in Malaysia.
Press Contact

Alia E. Ismail
Berjaya Food Berhad
aliaemira@starbucks.com.my

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Quleaps Ai Sdn Bhd Launches First-ever Ai For Teen Bootcamp, Empowering The Next Generation

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QuLeaps AI Sdn Bhd (“QuLeaps”), a subsidiary of Berjaya Corporation Berhad (“BCorp”), is proud to announce the launch of its first Artificial Intelligence (AI) for Teen Bootcamp. This intensive three-day training, which runs from 29 to 31 July 2024, is designed to equip teenagers with the skills and knowledge necessary to thrive in an AI-driven future.
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PRESS RELEASE
Quleaps Ai Sdn Bhd Launches First-ever Ai For Teen Bootcamp, Empowering The Next Generation
Date: 29 July 2024
Venue: Kuala Lumpur
Kuala Lumpur, 29 July 2024 – QuLeaps AI Sdn Bhd (“QuLeaps”), a subsidiary of Berjaya Corporation Berhad (“BCorp”), is proud to announce the launch of its first Artificial Intelligence (AI) for Teen Bootcamp. This intensive three-day training, which runs from 29 to 31 July 2024, is designed to equip teenagers with the skills and knowledge necessary to thrive in an AI-driven future.

The training was officially launched by Yang Berhormat Puan Fadhlina Sidek, Minister of Education of Malaysia. Her presence underscores the Ministry’s commitment to fostering innovation and equipping young Malaysians with the skills and knowledge necessary to thrive in the AI-driven era.

Yang Berhormat Puan Fadhlina Sidek, stated: “As we embark on this transformative journey towards integrating artificial intelligence into our educational framework in 2027, I am excited to announce the launching of QuLeaps’ first-ever AI for Teen Bootcamp today. Through collaboration between the government’s vision and the private sector’s expertise, this bootcamp underscores our commitment to nurturing Malaysia’s talent and innovation. Together, we are laying the foundation for a future where students leverage AI to solve real-world problems, driving our vision of a digitally advanced and competitive nation.”

Besides introducing young people to AI technology, participants will gain a foundation in AI essentials, from Python programming to the basics of machine learning. This comprehensive approach empowers them to navigate the evolving landscape of an AI-driven workplace.

BCorp is also pleased to announce the integration of AI modules developed by QuLeaps into the curriculum of Berjaya educational institutions. Berjaya TVET College has already begun integrating AI programs into its IT courses, ensuring that all students acquire essential knowledge in artificial intelligence. Through this enhancement, BCorp reaffirms its commitment to delivering quality education that meets the evolving demands of the technology industry.

Tan Sri Dato’ Seri Vincent Tan Chee Yioun, Founder and Advisor of BCorp, emphasises the importance of this training: “As we navigate this transformative era, Artificial Intelligence has fundamentally reshaped our lives. The AI for Teen Bootcamp by QuLeaps is a great initiative that empowers the next generation to become active participants and leaders in the AI revolution. By fostering a culture of innovation and technological literacy at a young age, we are investing in a brighter future for Malaysia.”
QuLeaps aspires to become a leading hub for AI training and innovation. Besides providing exceptional AI trainings, QuLeaps will also focus on developing AI-powered solutions to enhance Berjaya’s hospitality and property business segments.
For further inquiries, please visit: https://quleapmind.com/.
About QuLeaps AI Sdn Bhd

QuLeaps AI Sdn Bhd is a learning organisation that is part of the Berjaya Group of Companies. Its core business is to provide a platform for all levels to learn the tools and applications of Artificial Intelligence (AI) based programmes.
For media inquiries, please contact Berjaya Corporate Communication Department at corpcom@berjaya.com.my.

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Yayasan My First Home To Build 100 Homes For The Orang Asli In 12 Months

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Yayasan My First Home (“YMFH”) pledges to build 100 homes in 12 months for the Orang Asli community in Malaysia following the significant achievement today with the handover of its first home for the Orang Asli community in Muadzam Shah, and two houses for the Orang Asli community in Tapah, Perak.
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PRESS RELEASE
Yayasan My First Home To Build 100 Homes For The Orang Asli In 12 Months
Date: 27 July 2024
Venue: Muadzam Shah, Pahang
Muadzam Shah, Pahang, 27 July 2024 –Yayasan My First Home (“YMFH”) pledges to build 100 homes in 12 months for the Orang Asli community in Malaysia following the significant achievement today with the handover of its first home for the Orang Asli community in Muadzam Shah, and two houses for the Orang Asli community in Tapah, Perak.

This milestone is a major step forward in YMFH’s mission to provide safe and secure housing for underserved communities including Orang Asli families in Malaysia.

The newly completed home, built by the local Orang Asli villagers in Kampung Inoi, Muadzam Shah, represents a life-changing opportunity for Mr. Chaman Sinda and his family. Having lived in overcrowded conditions for over 50 years, Chaman, a rubber tapper and fisherman, expressed his gratitude: “I never thought owning a proper home would be possible. I am deeply grateful to Yayasan My First Home and Tan Sri Dato’ Seri Vincent Tan for making this dream a reality for my family.”

This project not only provides Chaman’s family with a new, stable home but also created job opportunities for the Kampung Inoi villagers, who were paid for their work on the construction.

Tan Sri Dato’ Seri Vincent Tan Chee Yioun, Founder and Advisor of YMFH and Berjaya Corporation Berhad, emphasised that “Although constructing 100 houses for the underprivileged indigenous community is ambitious, at Yayasan My First Home, we aim to do more than building houses.

“These homes are the foundation for a brighter future, offering stability and dignity for the Orang Asli families. We invite everyone to join us in this vital mission to make a meaningful difference.”

With over 250 Orang Asli families in need of similar support, YMFH calls for collaboration from government bodies, corporations, and individuals. Each three-bedroom, 600 sqft home costs approximately RM60,000– RM65,000, highlighting the need for collective support to expand these efforts.

The handover ceremony was attended by Tan Sri Dato’ Seri Vincent Tan Chee Yioun and Nambee Ashvin Nambiar, General Manager of YMFH highlighting the foundation’s commitment to creating lasting positive change.
For more information on YMFH and how you can contribute, visit https://yayasanmyfirsthome.my/.
About Yayasan My First Home

Yayasan My First Home (“YMFH”) is a charitable foundation established as a public company limited by guarantee incorporated under the Companies Act 2016 on 23 December 2021. The Foundation serves as a singular touch point and facilitator to bring together all the various stakeholders, including developers, financiers, donors, NGOs, the relevant Federal and State agencies and other interested parties in a combined and holistic effort to meet its primary goal of promoting and facilitating the development of affordable housing and home ownership by the B40 group.
For media inquiries, please contact Ms Amar Kaur at amar.kaur@berjaya.com.my.

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Pre-launch of Jesselton Courtyard

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Berjaya Land Development Sdn. Bhd. (wholly owned by Berjaya Hartanah Berhad, a subsidiary of Berjaya Land Berhad), proudly announces the pre-launch of Jesselton Courtyard at Jesselton Selatan (“Jesselton Courtyard”).
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PRESS RELEASE
Introducing Jesselton Courtyard at Jesselton Selatan – Berjaya Land Berhad’s Latest Luxury Residential Enclave in Penang
Date: 16 July 2024
Venue: Georgetown, Penang
Berjaya Land Development Sdn. Bhd. (wholly owned by Berjaya Hartanah Berhad, a subsidiary of Berjaya Land Berhad), proudly announces the pre-launch of Jesselton Courtyard at Jesselton Selatan (“Jesselton Courtyard”). This new premium residential development redefines living with an exclusive and luxurious lifestyle set amidst the affluent surroundings of Penang Island.

Nestled within the prestigious neighbourhood of Jesselton and Pulau Tikus, besides being also strategically situated adjacent to the esteemed Penang Turf Club and Kensington Gardens, Jesselton Courtyard offers residents easy access to major amenities and attractions of Penang, including reputable schools, restaurants, shopping centres and state-of-the-art healthcare facilities.
With only a total of 239 units spread across 11.908 acres of land with a maximum height of 5 levels, the development is a gated and guarded community that ensures low-rise, low-density living experience with privacy and security. Its innovative design in courtyard-themed homes is inspired by the heart of Penang island – Georgetown’s heritage which utilises natural lighting and ventilation while preserving Penang’s architectural culture to meet green building requirements, underscoring a commitment to sustainability.
The luxury development features 32 units (4-storey) Courtyard Homes from 6,649 sq ft and priced from RM6,476,400.00 as well as 207 units (1.5 & 2-storey) Courtyard Villas from 2,734 sq ft and priced from RM2,870,000.00.

“Jesselton Courtyard is an exceptional investment opportunity for discerning property buyers. This development, located in one of Penang Island’s most sought-after addresses, offers unparalleled value through its blend of luxurious, low-density living and prime freehold land. The spacious design of the Courtyard Homes and Villas ensures a premium living experience and enhance the property’s long-term value. Jesselton Courtyard stands as a symbol of refined living and a wise investment in both lifestyle and future returns,” said Syed Ali Shahul Hameed, Group Chief Executive Officer of Berjaya Land Berhad. Designed for multi-generational living, Jesselton Courtyard features a dual-key concept with shared gathering spaces and private ensuite bedrooms—a hallmark of Berjaya properties. This design seamlessly blends the convenience of condominium living with the appeal of landed property. Each unit offers parking for four to seven cars at the doorstep, catering to the Malaysian preference for multiple vehicles.

Beyond offering a luxurious lifestyle, Jesselton Courtyard exemplifies commitment to quality and excellence. From the use of premium materials to meticulous construction techniques, every aspect of the development is designed to create a superior living environment and presents a prime investment opportunity.

Berjaya Land Development Sdn. Bhd. invites the public to visit their booth at the upcoming roadshow at Gurney Plaza (near the Gurney Drive Entrance) from July 17–21, 2024 (Wed-Sun), 10am-10pm. Visitors can learn more about Jesselton Courtyard at Jesselton Selatan and receive detailed information regarding the development. Additionally, the public is also invited to visit Berjaya Property Gallery Penang after the roadshow or visit their website at www.jesseltoncourtyard.com to enquire further information.
About Berjaya Land Development Sdn Bhd

Berjaya Land Development Sdn. Bhd. is renowned for its commitment to creating high-quality, sustainable living environments. The success of Phase 1 development, Kensington Gardens, comprising 68 exclusive bungalow lots, is a testament to Berjaya Land’s success story in Penang. Jesselton Courtyard at Jesselton Selatan is the latest addition to their portfolio of prestigious developments, embodying their dedication to excellence and innovation in property development.
About Berjaya Land Berhad

Berjaya Land Berhad, a subsidiary of Berjaya Corporation, was incorporated in 1990 and is listed on the Main Board of Bursa Malaysia Securities has expanded its core business in Property Development & Investment, Hospitality, and Motor Retailing (H.R. Owen UK) to include Transport. Berjaya Land has business presence in 8 countries (Malaysia, UK, Seychelles, Philippines, Sri Lanka, Vietnam, Japan and Iceland).
For more information or to arrange for an exclusive appointment, please contact:
No. 88 Jalan Masjid Negeri, 11600, Penang.
Phone: +604 658 2828
Mobile: +6018 233 3927 / +6018 370 1991
Website: www.jesseltoncourtyard.com
For media enquiries,
Mr. Mohamed Syairoz bin Mohd Odman
Asst. General Manager of Communications & Sustainability Unit,
Berjaya Land Berhad.
Phone: +60186665999
Email: syairoz@berjaya.com.my
Mr. Paul Lim
Asst. Manager, Property Sales & Marketing
Phone: +6018 233 3927
Email: paul.lim@berjaya.com.my

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Yayasan My First Home Builds Brighter Futures for Orang Asli Communities in Kampung Sungai Bindu, Perak

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Berjaya Corporation Berhad – Yayasan My First Home (“YMFH”) proudly continues its ongoing effort to enrich the lives of underserved communities with a transformative initiative in Kampung Sungai Bindu, Perak.
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PRESS RELEASE
Yayasan My First Home Builds Brighter Futures for Orang Asli Communities in Kampung Sungai Bindu, Perak
Date: 14 July 2024
Venue: Tapah, Perak
Yayasan My First Home (“YMFH”) proudly continues its ongoing effort to enrich the lives of underserved communities with a transformative initiative in Kampung Sungai Bindu, Perak. This initiative represents YMFH’s commitment to constructing more than just homes – it’s about laying the groundwork for brighter futures and fostering hope.

Today marks a significant milestone as YMFH celebrates the completion of two bespoke residences in Kampung Sungai Bindu. These homes, meticulously crafted with sturdy foundations and resilient structures, symbolise security and promise for their new owners, Encik Bah Juga and Encik Bah Tian.

“Our mission at YMFH is rooted in bringing happiness and transformation to underserved communities, starting with the Orang Asli,” said Tan Sri Dato’ Seri Vincent Tan Chee Yioun, Founder and Advisor of YMFH and Berjaya Corporation Berhad. “These homes signify more than just shelter; they represent security, stability, and dignity for individuals and families.”
The initiative to replace dilapidated bamboo structures with sturdy concrete houses has been met with overwhelming demand, with over 250 families and individuals seeking assistance from the foundation.

Recognising the scale of this endeavour, YMFH acknowledges that meeting the demand exceeds its current capacity. Each house, costing approximately RM 60,000 – RM65,000 to build, highlights the call and need for collaboration with government agencies, corporate partners, foundations, NGOs, and compassionate individuals who share YMFH’s vision of improving the quality of life for the Orang Asli.

“A safe and proper house is fundamental to a family’s well-being. YMFH is dedicated to improving the lives of the Orang Asli through safe housing and we invite collaboration from stakeholders to support these impactful initiatives,” emphasised Tan Sri Dato’ Seri Vincent Tan Chee Yioun. “These homes provide a foundation for better health, improved education outcomes, and an overall upliftment of the family’s quality of life. They symbolise hope and the potential for a brighter, more secure future.”

Looking ahead, YMFH plans to construct an additional four houses at Kampung Sungai Bindu and sixteen more houses across four to five other locations, continuing its commitment to transforming lives through sustainable housing solutions.

The handover ceremony was attended by various dignitaries and representatives. Among them were Tan Sri Dato’ Seri Vincent Tan Chee Yioun, the Founder and Advisor of YMFH and Berjaya Corporation Berhad, accompanied by his wife Puan Sri Esther Tan; Datuk Seri Wong Chun Wai, Chairman of Bernama, accompanied by his wife Datin Seri Florence Teh; and also, Nambee Ashvin Nambiar, the general manager of YMFH. Also present were members of the Tzu Chi Foundation, including Sister Jamie, Brother Chong Chin Lok, and Sister Emily Cheah, along with other invited guests.

For more information on Yayasan My First Home and how you can contribute to this impactful initiative, please visit https://yayasanmyfirsthome.my/.
About YMFH

Yayasan My First Home (“YMFH”) is a charitable foundation established as a public company limited by guarantee incorporated under the Companies Act 2016 on 23 December 2021. The Foundation will serve as a singular touch point and facilitator to bring together all the various stakeholders, including developers, financiers, donors, NGOs, the relevant Federal and State agencies and other interested parties in a combined and holistic effort to meet our primary goal of promoting and facilitating the development of affordable housing and home ownership by the B40 group.

For media inquiries, please contact Ms Amar Kaur at amar.kaur@berjaya.com.my

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Launch Of Pangsapuri Azalea – Dream Living Now Within Reach

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Berjaya Corporation Berhad is excited to announce the return of the Berjaya Times Square Tower Run 2024 (“BTS Tower Run 2024”), following the successful debut of last year’s event.
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PRESS RELEASE
Launch Of Pangsapuri Azalea – Dream Living Now Within Reach
Date: 26 June 2024
Venue: Selangor
Selangor, 26th June 2024 — Berjaya Tagar Sdn Bhd, a subsidiary of Berjaya Land Berhad, proudly announces the official launch of Berjaya Flagship Affordable Homes (BFAH) – Pangsapuri Azalea.

Pangsapuri Azalea features a highly functional layout within a well-established and thriving community, making it an ideal choice for first-time homebuyers. Recognizing the challenges faced by first-time buyers in today’s real estate market, Pangsapuri Azalea offers an attractive entry point into homeownership. The development provides 402 units, each encompassing 900 square feet, priced competitively at RM250,000 per unit, allowing first-time buyers to invest in a high-quality property without the financial strain often associated with purchasing a home.

These homes are uniquely designed with five rooms and four bathrooms, offering more space and versatility compared to typical affordable housing options. This makes Pangsapuri Azalea especially appealing to young families or individuals planning for future growth.

One of the standout features of Pangsapuri Azalea is the innovative dual-key concept. This design includes two separate living spaces within a single unit, each with its own entrance. The dual-key concept offers significant advantages among others where there are separate living areas allowing extended families to live together while maintaining privacy and independence. The additional space can also be used as a home office, providing a quiet and separate area for remote work. Alternatively, it can also serve as a guest suite, offering comfort and privacy for visitors.

“Pangsapuri Azalea is not only an excellent choice for homeownership but also perfectly suited for first time homebuyers. Located in a desirable area with excellent amenities and transport links, properties in Subang Heights offer exceptional value for money, ensuring a great start in the housing market,” said Syed Ali Shahul Hameed, Group CEO Berjaya Land Berhad.

Proximity to shopping centers, International Schools, and medical facilities makes Pangsapuri Azalea a highly attractive residential area.

“The ongoing development and growth in Subang Heights indicate a positive outlook for property prices in the area, making this an opportune moment for first-time buyers to enter the market,” added Syed Ali.

Strategically situated in Subang Heights, Pangsapuri Azalea is surrounded by a wealth of amenities, including shopping centers and hypermarkets such as Subang Parade, Empire Shopping Gallery, AEON Big Subang Jaya, AEON Mall Shah Alam, and Mydin Hypermarket Subang Jaya. The area also boasts renowned FOR IMMEDIATE RELEASE international schools like Sri KDU International School Subang Jaya, Sri Kuala Lumpur, and HIS International School. Additionally, residents will benefit from proximity to premier medical facilities including KPJ Subang, Subang Jaya Medical Centre, and MSU Medical Centre. The neighbourhood is also conveniently close to various eateries and banks. For those yet to own a home, this is an opportunity not to be missed. Submit your application today to secure your place in this outstanding development at https://ehartanah.lphs.gov.my/lphs/www/index.php?id=4&page_id=19&projekid=1626 or contact our dedicated Sales Team at 011-1722 7069.
Photos and Captions to be attached for Press Release.
Discover Berjaya flagship affordable housing, offering condominium facilities for modern living
An inviting dining area, poised for customization to reflect your unique style (sample house).
Cozy living area filled with natural light, creating a bright and perfect space for relaxation (sample house).
For further information or press enquiries, please contact:
Wendy Lim
Property Sales & Marketing Department
Tel: 03- 2149 1241/ 012- 660 1295

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Berjaya Times Square Tower Run Returns For Its 2nd Edition In 2024

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Berjaya Corporation Berhad is excited to announce the return of the Berjaya Times Square Tower Run 2024 (“BTS Tower Run 2024”), following the successful debut of last year’s event.
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PRESS RELEASE
Berjaya Times Square Tower Run Returns For Its 2nd Edition In 2024
Date: 11 June 2024
Venue: Berjaya Times Square, Kuala Lumpur
KUALA LUMPUR, 11 June 2024 – Berjaya Corporation Berhad is excited to announce the return of the Berjaya Times Square Tower Run 2024 (“BTS Tower Run 2024”), following the successful debut of last year’s event. In partnership with Running Kaki Malaysia, this year’s tower run promises to be an exhilarating and challenging experience for fitness enthusiasts and novices alike nationwide.

Taking place at Berjaya Times Square Kuala Lumpur as the venue sponsor, the BTS Tower Run 2024 will be held on 4 August 2024. Participants will race up the 47-story skyscraper, conquering 1,061 steps to test their endurance, strength and determination. Beyond the thrill of the vertical marathon, this event supports a noble cause, with RM1.00 from every participation fee contributing towards Berjaya Cares Foundation (“BCF”) and its various charitable activities and initiatives.

With 500 participants from 15 countries recorded in the inaugural BTS Tower Run 2023, this year’s event retains four categories: Men’s Open, Women’s Open, Men’s Veteran, and Women’s Veteran With an additional special category open to all Berjaya employees, promoting a healthy work-life balance. It is worth mentioning that world number one tower runner Mr. Soh Wai Ching won the race last year in 5 minutes and 6 seconds.

Supporting partners such as Berjaya Starbucks Coffee Company Sdn Bhd, Berjaya Roasters Sdn Bhd, Cosway (M) Sdn Bhd, STM Lottery Sdn Bhd and others provide exciting goodies and deals in the race kits for participants. Furthermore, a lucky draw session at the event’s conclusion offers attractive prizes from the sponsors.
For instance, Berjaya Hotels & Resorts generously provides four hotel stay vouchers including stays at The Chateau Spa & Wellness Resort, Berjaya Penang Hotel, Berjaya Waterfront Hotel, Johor Bahru, and ACES Hotel, Kuala Lumpur, to the pool of lucky draw prizes.

“We are proud to host the BTS Tower Run 2024 for the second time, in collaboration with Running Kaki Malaysia. The tower run encapsulates our commitment to promoting a healthier lifestyle and fostering a spirit of community engagement. The overwhelming response from the 2023 inaugural tower run has inspired us to elevate this year’s proceeding, ensuring a more memorable and impactful experience. We look forward to seeing participants of various ages and abilities challenge themselves while supporting vital health and local community initiatives.” expressed Mr. Giam Say Khoon, Deputy General Manager, Corporate Communications & Sustainability, Berjaya Corporation Berhad.

Join us for the BTS Tower Run 2024 and take your fitness journey to the next level. Be it a personal challenge or simply a recreational experience, there is something for everyone. Lace up your running shoes, challenge yourself and make a difference! For more information and to register, please visit:
https://www.runningkakimalaysia.com/berjaya-times-square-tower run-2024/.

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Berjaya Mutual Rebrands to Forge a Future Built on Heritage and Innovation

Press Release /
Berjaya Mutual Sdn Bhd (formerly known as Inter-Pacific Asset Management Sdn Bhd) proudly announces its rebranding from Inter-Pacific Asset Management Sdn Bhd, positioning itself to transform Malaysia’s financial and investment landscape. This significant change aims to enhance the financial well-being of all Malaysians.
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PRESS RELEASE
Berjaya Mutual Rebrands to Forge a Future Built on Heritage and Innovation
Date: 26 May 2024
Venue: Kuala Lumpur
Kuala Lumpur [27 May] – Berjaya Mutual Sdn Bhd (formerly known as Inter-Pacific Asset Management Sdn Bhd) proudly announces its rebranding from Inter-Pacific Asset Management Sdn Bhd, positioning itself to transform Malaysia’s financial and investment landscape. This significant change aims to enhance the financial well-being of all Malaysians.

Event Highlights

The launch ceremony was graced by the esteemed presence of YAM Tunku Tun Aminah binti Sultan Ibrahim Ismail, Chairperson for Berjaya Mutual Sdn Bhd (formerly known as Inter-Pacific Asset Management Sdn Bhd) and Berjaya Corporation Berhad, and Tan Sri Dato’ Seri Vincent Tan Chee Yioun, Founder and Advisor of Berjaya Corporation Berhad. The event was also attended by the Board of Directors of Berjaya Mutual and the Senior Management of Berjaya Corporation, marking a significant milestone in their journey towards transformative growth and innovation.

Trusted Investment Partner

Under the leadership of its CEO, Eugene Chew Boon Chye, Berjaya Mutual has implemented various strategic initiatives to position Berjaya Mutual as a competitive player but most importantly a trusted investment partner.

He is supported by Dato Dr. Nazri Khan (DDNK) as Chief Investment Officer and a newly formed team consisting of seasoned professionals, analysts, market strategists, researchers, economists, policy experts, sales and client servicing experts, and licensed fund managers, each bringing over 20 years of diverse experience in financial services and fund management

YAM Tunku Tun Aminah in her speech iterated that “Berjaya Mutual signifies our dedication to transparency and shared success with our clients. The new name represents our commitment to putting client needs at the forefront of everything we do.”
Vision and Commitment

YAM Tunku Tun Aminah emphasized, “This initiative by Berjaya Mutual is timely as it will benefit Malaysians from all walks of life. We want to become the leading asset management company in the country offering unique investment products tailored for the underserved and unserved Malaysians. This also includes being the destination choice for corporate and institutional clients that strives to achieve attractive returns. To achieve this, the team at Berjaya Mutual will be introducing various new products that will cater to each segment’s desire.”

Success Drivers

Eugene in his presentation also shared that “Berjaya Mutual represent a new change for the company whereby we have identified 3 success drivers to support our ambition to achieve RM5 billion in AUM within 3 years”. The 3 success drivers are,

1. Accessibility: Committed to making professionally managed investment opportunities accessible to all Malaysians, Berjaya Mutual has launched three new products in May with a targeted net return of 6% – 8% per annum for blended investments and 3% for pure money market instruments. Our goal is to grow AUM to RM5 billion by 2026.

2. Trusted Partner: With a strengthened team across sales, marketing, client servicing, product development, risk, and compliance, Berjaya Mutual is dedicated to transparency and shared success with clients.

3. Innovative Philosophy: Providing tailored investment strategies using alternative, non traditional approaches to yield competitive returns tailored to clients’ risk appetites.

Leveraging on Berjaya Mutual’s impressive fund returns

During the event, the CEO and CIO also presented that Berjaya Mutual leverages on its fund success and learnings to craft new products. It was shared that its investment philosophy involves applying fundamental and systematic trading strategies to identify market structures and trends. DDNK added that “these unique philosophy and strategy applied has allowed us to be better positioned in different market conditions while minimizing downside risks.
Fund Performance Independently Verified as of March 31, 2024
Private Mandate investing in US equities Cumulative Time-Weighted Rate of Return 18 months period from 30 September 2022 to 31 March 2024
Aggressive risk category 56%
Conservative risk category 60%
Super Aggressive risk category 70%
Ultra Conservative risk category 59%
Performance verified by Novagni Analytics and Advisory Sdn Bhd
Unit Trust Cumulative Time-Weighted Rate of Return 18 months period from 30 September 2022 to 31 March 2024
Interpac Dana Abadi 58%
Interpac Dana Ghani 110%
Performance verified by Lipper for Investment Management
*Note: Past performance is not indicative of future results. Investors should understand the product and its risks and seek professional advice before investing.
Strategic Growth and National Impact

Berjaya Mutual is also on the lookout for strategic partnerships aimed at enhancing its service offerings whilst recognizing the advents of technology. YAM Tunku Aminah stated in her speech that “We hope the rebranding for Berjaya Mutual enables us to attract strategic partnerships, enabling us to grow together and build meaningful value for Malaysians.”
About Berjaya Mutual

Berjaya Mutual Sdn Bhd (formerly known as Inter-Pacific Asset Management Sdn Bhd) is a leading asset management company in Malaysia, dedicated to providing innovative and client centric investment solutions. Leveraging the heritage of the Berjaya Group and our expertise in fund management, we aim to empower all Malaysians to achieve their financial goals.
For media inquiries, please contact:
Mohd Zaki bin Saat
Head of Customer Services
Tel: 03 – 2144 1335
zaki@berjayamutual.com
For media enquiries,
Mr. Mohamed Syairoz bin Mohd Odman
Asst. General Manager of Communications & Sustainability Unit,
Berjaya Land Berhad.
Phone: +60186665999
Email: syairoz@berjaya.com.my
Mr. Paul Lim
Asst. Manager, Property Sales & Marketing
Phone: +6018 233 3927
Email: paul.lim@berjaya.com.my

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The Postnormal Times Madani Exhibition

Press Release /
The Centre for Postnormal Policy & Futures Studies (CPPFS) is grateful to Berjaya Times Square for sponsoring and hosting the Postnormal Times MADANI Exhibition. The exhibition was opened by the Prime Minister of Malaysia, YAB Dato’ Seri Anwar Ibrahim on Sunday, 26 May 2024 on Level Ten, Berjaya Times Square (1 Jalan Imbi, 55100, Kuala Lumpur). It will continue until 10 November 2024. This exhibition is free admission to all.
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PRESS RELEASE
The Postnormal Times Madani Exhibition
Date: 26 May 2024
Venue: Kuala Lumpur, Malaysia
KUALA LUMPUR, Malaysia – The Centre for Postnormal Policy & Futures Studies (CPPFS) is grateful to Berjaya Times Square for sponsoring and hosting the Postnormal Times MADANI Exhibition. The exhibition was opened by the Prime Minister of Malaysia, YAB Dato’ Seri Anwar Ibrahim on Sunday, 26 May 2024 on Level Ten, Berjaya Times Square (1 Jalan Imbi, 55100, Kuala Lumpur). It will continue until 10 November 2024. This exhibition is free admission to all.

The Postnormal Times MADANI Exhibition is a collaborative effort between Prime Minister Dato’ Seri Anwar Ibrahim and the CPPFS. The audience will set off on an experiential and pedagogical journey exploring the ways our contemporary world is changing and what might lie ahead for us all. The aim of the exhibition is to spread awareness of the postnormal times we find ourselves in and demonstrate how Dato’ Seri Anwar Ibrahim combined his political experience and desire for reform with the insights of futures studies and postnormal times theory to develop the MADANI approach – a principled and ethical framework that will help us navigate the tempestuous waters ahead towards brighter futures for all of Malaysia.

Real world examples and creative presentations of potential future scenarios illustrate that as the world changes, our notion of change itself is also changing. To give new insight into the future of Malaysia, this exhibition features the works of six local Malaysian artists who have taken on and interpreted one of the six ethical drivers of MADANI Malaysia: Sustainability, Care and Compassion, Respect, Innovation, Prosperity, and Trust (forming the English acronym SCRIPT).

Prime Minister Anwar Ibrahim said, ‘to tackle the struggles of our times will take new ways of thinking.’ We hope the audience can gain a new understanding and appreciation of the world we live in, what futures might be possible for Malaysia, and how all Malaysians can strive to be a part of the change desired for far too long.
For more information, visit: https://postnormaltim.es/exhibitions/postnormal-times-madani-exhibition

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Berjaya Corporation Berhad Hosts memorable Movie Outing For Orphans and Underpriviledged Children

Press Release /
Berjaya Corporation Berhad (“BCorp”), the diversified Malaysian conglomerate, today hosted a special movie outing for children from Pusat Penjagaan Kanak-Kanak Cacat Taman Megah in Berjaya Times Square.
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PRESS RELEASE
Berjaya Corporation Berhad Hosts memorable Movie Outing For Orphans and Underpriviledged Children
Date: 10 March 2024
Venue: mmCineplexes Plus, Kuala Lumpur
Joint Group CEO Nerine Tan Shares Inspirational Message at Kung Fu Panda 4 Screening
KUALA LUMPUR, March 10th, 2024 – Berjaya Corporation Berhad (“BCorp”), the diversified Malaysian conglomerate, today hosted a special movie outing for children from Pusat Penjagaan Kanak-Kanak Cacat Taman Megah in Berjaya Times Square.

The event featured a screening of the highly anticipated Kung Fu Panda 4 at mmCineplexes Plus, the first ever Plus outlet in Malaysia that offers unparalleled comfort and state-of-the-art cinematic experiences designed to cater to diverse audiences.

In her address, Ms. Nerine Tan, Joint Group Chief Executive Officer of BCorp, warmly welcomed the orphans and children from challenging backgrounds from the centre, along with their caretakers and media guests. She underscored the significance of organising a memorable outing for the children before the start of the upcoming school semester, aiming to provide them with cherished stories to share with their friends.

“As the schooling semester is starting tomorrow, we would like to give the children a memorable outing that they can bring with them as a precious story to be shared with their friends in school,” said Ms. Nerine Tan.

The Kung Fu Panda franchise, with its enduring popularity and life lessons, was chosen as the perfect vehicle to spread positivity and encouragement. Ms. Nerine Tan shared quotes from the movie, emphasising the importance of self-acceptance and exploring one’s talents.

“It is OK to be you, and nobody is ordinary. It is just how you explore your talents,” Ms. Nerine Tan said, expressing her hope that the children would find inspiration and joy in the film.

The special needs children and guests then enjoyed the latest instalment of the beloved animated Kung Fu Panda series that has spanned over 16 years.

Ms. Nerine Tan extended her gratitude to Pusat Penjagaan Kanak-Kanak Cacat Taman Megah, the media, and the teams at BCorp who made the event possible. She expressed her wish for everyone to experience joy and fun through the movie screening.

Following the screening of Kung Fu Panda 4, the children were treated to a delicious lunch at Kenny Rogers Roasters in Berjaya Times Square.

The event exemplifies BCorp’s commitment to corporate social responsibility and its dedication to creating positive impact in the communities it serves.
About Berjaya Corporation Berhad

Berjaya Corporation Berhad is a company listed on the Main Market of Bursa Malaysia Securities Berhad and is a diversified consumer group with four core business segments – Retail (Food & Non-Food), Hospitality, Property and Services. BCorporation’s interests under these business segments include amongst others, consumer marketing, financial services, hotels and resorts, recreation, gaming, environmental services, motor trading and distribution, telecommunications, IT and investment holding.

For more information, please visit www.berjaya.com.
About mmCineplexes Plus Berjaya Times Square

mmCineplexes is Malaysia’s third-largest cinema circuit, emphasising value and comfort. mmCineplexes Plus commenced operations at Berjaya Times Square in January 2024, offers a comprehensive movie experience with new projectors, screens, and proprietary software for seamless online ticket purchases. The premium style of mmCineplexes Plus, known as Elite Plus, features a contemporary and intimate setting with private twin-seating configuration, a lounge for relaxation, and a convenient area for collecting food and drinks before the movie. Elite Plus introduces Cabana and Smoove seat types, making its debut in Kuala Lumpur. This premium experience is also available for private events like birthday celebrations or corporate gatherings.
For media inquiries
Please contact Corporate Communications at corpcom@berjaya,com.my

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