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NEWS COVERAGE
Skyworth now handled by Berjaya in new partnership – previous deal with NexV Auto Alliance dissolved
Date: 19 June 2024
Publication: Malaysia Marketing, Malaysia
Berjaya has announced it has signed a memorandum of strategic cooperation with Chinese commercial electric vehicle maker Skywell. The partnership is aimed at establish the latter as a prominent new energy vehicle (NEV) brand in Malaysia and the ASEAN region, Berjaya said in a statement. Skywell builds both commercial and passenger NEVs, the latter using the Skyworth brand more well-known for home appliances.
Publication: Malaysia Marketing, Malaysia
Berjaya has announced it has signed a memorandum of strategic cooperation with Chinese commercial electric vehicle maker Skywell. The partnership is aimed at establish the latter as a prominent new energy vehicle (NEV) brand in Malaysia and the ASEAN region, Berjaya said in a statement. Skywell builds both commercial and passenger NEVs, the latter using the Skyworth brand more well-known for home appliances.